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From Google Tee Times to a Tee Time Summit: A Year in Review Covering Golf’s Business Landscape

By Harvey Silverman, Contributor, Golf Business | Silverback Golf Marketing I began my career as a golf business journalist (a title I bestowed on myself) in 2010, one of the founders of Pellucid Perspective. I was tasked with writing one article each month, and I thought, ...

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FINAL GOLF INDUSTRY WOTUS comments - 01.05.26.pdf

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Solving Golf’s Next Big Challenge – Retaining Players to Ensure Continued Revenue Growth

What those numbers don’t show, though, is that there are signs that the upward trajectory is starting to slow: Data presented by Pellucid Research at the 2025 Golf Inc

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Apple Apps and Your Tee Times: A New Distribution Channel Emerges

By Harvey Silverman, Contributor, Golf Business | Silverback Golf Marketing In early October, Jason Wilson of Gallus Golf alerted me to a new and unknown booking channel connected through Apple Maps, called “TigerBooking.” And, no, it has nothing to do with Tiger Woods. A...

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Make Your Website the Primary Source of Truth for Every Question, Every Time

I've spent the past six months meticulously researching over 15,000 golf course and country club websites to understand the current state of the industry

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Driving Demand, Revenue and Retention Across the Golfer Journey

NGCOA's latest research report is now available!

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Your Essential Guide to Pump Stations

The following advertorial was provided to Golf Business WEEKLY by Rain Bird and solely represents their views and opinions Provided by: Rain Bird The integrity of your golf course often comes down to the efficiency and reliability of the irrigation system, and at the heart...

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July 2025

Click here to view the latest NGCOA Smart Buy Marketplace offer you can take advantage of from Pellucid's NEW, comprehensive Golf Market Research Center (GMRC)

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June 2025

Click here to view the latest NGCOA Smart Buy Marketplace offer you can take advantage of from Pellucid's NEW, comprehensive Golf Market Research Center (GMRC)

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[2025-09-09] Golf Business TechCon 2025 Announces Full Education Program

Led by James Cronk, TechCon25 Emcee, CEO & Co-Founder, Golf Industry Guru Education Breakout Session Highlights: Data and Trends Investing in Innovation from Kris Hart, PGA, Senior Director, Growth and Ventures, PGA of America and Don Rea, PGA, President, PGA of America and Owner, Augusta Ranch Golf Club Data-Driven Insights from Both Sides of the Game from Jon Last, President, Sports and Leisure Research Group Pricing and Back Office Strategy More Profit, Less Effort: Future State of Course Revenue Technology from Jake Gordon, Co-Founder and CEO, Noteefy and Erica Espe, VP of Marketing, KemperSports Driving Traffic: Google, AI & the New Rules of Golf Course Marketing from Jonathan Wride, CEO, TenFore Golf and Mike Hendrix, Host, The Tech Caddie Podcast Tee Sheet and Pricing Strategies from Chris May, Senior Vice President, Supreme Golf Solutions and Bruce Gerlander, General Manager, Walt Disney World Golf Golf Business Safety and Compliance Tech from Gareth Macklin, Founder & CEO, Obbi Golf On-Course Technology Advancements in On-Course Optimization Tech from Bodo Sieber, CEO, Tagmarshal Golf Car Tech and the Future of On-Course Hospitality from A.J