on!® Nicotine Pouches are the “Official Nicotine Pouch” of the National Golf Course Owners Association.
Selling on!® Nicotine Pouches in your golf shop, on your beverage carts and in your food & beverage venues is a great opportunity to generate new revenue for your course.
You can order on!® Nicotine Pouches at wholesale cost and free merchandising resources directly from the manufacturer, Helix Innovations LLC, an Altria Group, Inc. Company. NGCOA members will be eligible for future exclusive members only discounts.
Visit onNicotineDirect.com today
to register as a retailer and use one-time promo code
to receive 50% OFF your first product order
with a minimum purchase of 12 rolls of 5-cans each.
(Estimated initial investment with discount¹ = ~$96)
1 Est. investment based on wholesale list price as of 6/1/25, (subject to change) and for shipments to states without a State Excise Tax.
About Helix Innovations LLC
Helix Innovations LLC is a leading manufacturer in the rapidly growing U.S. oral nicotine pouch category. Helix manufactures and markets on!® Nicotine Pouches to adult nicotine consumers 21+ in the U.S. In 2024, Helix grew its shipment volume by 40% and sold more than 160 million cans. Helix is based in Richmond, Virginia and is a wholly owned subsidiary of Altria Group, Inc. To learn about Helix, visit www.altria.com.
About on!® Nicotine Pouches
on!® is a tobacco leaf-free nicotine pouch that Adult Tobacco Consumers 21+ can conveniently enjoy around friends, family, and other golfers. The product is hands-free, spit-free, and odor-free.
> An estimated 8MM Adult Tobacco Consumers 21+ say they are likely to use a nicotine pouch.¹
> Approximately 35% of Male Nicotine Pouch users ages 25-39 have played golf over the last 6-12 months.²
If you experience issues with retailer registration or orders on onnicotinedirect.com, please email onNicotineDirect@altria.com
1Source: Tobacco/Nicotine Landscape Study (TL3.0), Q167 T2B (Probably and Definitely would use WNP if it was available where I shop) among non-P30D WNP consumers; Adult Tobacco Consumer Tracking (ATCT) Study, Age 21-64. September 2024. 2.
2Source: 2020 FALL MRI-Simmons USA Study, Leo Burnett
FOR TRADE PURPOSES ONLY, NOT TO BE SHOWN OR DISTRIBUTED TO CONSUMERS