NOW STREAMING: Golf Business LIVE host Michael Williams welcomes Greg Nathan, CEO of the National Golf Foundation, for a timely conversation reflecting on the state of the golf industry in 2025 and the data shaping its future. With more people playing golf in more ways than ever before, Nathan shares insights on what owner-operators can do to capitalize on this unprecedented growth in participation and highlight where there is still room for improvement in hospitality for this new wave of golfers. Then, Michael is joined by Steve Skinner, CEO of KemperSports, for a “House Chat” discussion. As one of the world’s leading golf management companies, KemperSports continues to set the standard for operational excellence. Skinner outlines the strategies and principles behind the company’s sustained success in golf and how they continue to shape their strategy with the influx of modern technology entering the industry.