Charleston, S.C. (August 19, 2020) - the National Golf Course Owners Association’s newest event, Golf Business RevCon 2020, features eight education sessions, presented consecutively, all focused on golf course operations that owners, operators and others responsible for the success of golf course businesses can use to immediately increase revenue (click on the links to see full session and speaker descriptions):
TECHNOLOGY
Grow Your Revenue by 5-15% with a Subscription Program! Turning Underutilized Assets into Your Best Assets! presented by Pat Kelley, Partner, Advance Golf Partners
RESEARCH & DATA
Catapult Your Green Fee Revenue Over the Top, Proven Data Driven Decisions to Increase Revenue presented by Mike Loustalot, Co-Founder and Chief Evangelist, Sagacity Golf, and Don Rea, PGA, Owner, Augusta Ranch Golf Club, Mesa, AZ
MARKETING
Power Marketing to Move the Needle! Leveraging Increasing Demand to Your Benefit! presented by Kris Strauss, Senior Vice President, Sales and Marketing, Troon
DIVERSITY
No One Goes to a Party Uninvited: How Including Diverse Communities Can Drive New Revenue Streams presented by Tiffany Fitzgerald, Founder & CEO, Black Girls Golf
RETAIL
Three Ways to Replace Your Pro Shop Revenue, Use Your Retail Space to Your Advantage! presented by Allison George, Wizard of Fun, Toad Valley Golf Course
GOLF ENTERTAINMENT & GAMING
Fun, Food and Friends, Financial Success is Not Just About 18 Holes Anymore presented by Randy Anderson, The Meadows Golf Club, Maine
FOOD & BEVERAGE
Everyone Eats, 8 Ways to Make Your Food and Beverage Operation More Profitable presented by Sean Taylor, Founder and CEO, Up To Par Management
HOSPITALITY
Amazing Customer Service CAN Increase Your Revenue, Bringing the “Feels” to Boost Revenue presented by Whitney Reid Pennell, President, RCS Hospitality Group
"In an ever-changing golf business landscape, golf course owners and operators must adapt and evolve to generate and grow revenue,” said Dave Barton, NGCOA Director of Education. “They need to think progressively, incorporate new technologies, expand customer bases and more. RevCon20 will explore all those new pathways and how courses can use them to make more money.”
About Golf Business RevCon 2020
RevCon20 takes place September 30 and October 1, and is the NGCOA’s first hybrid event; attendees can participate on-site at the ARIA Resort & Casino in Las Vegas, NV or remotely from where it’s most convenient. In addition to the eight education sessions above, participants will engage in networking breaks and social activities. Because this critical education is so highly-desired in today’s business environments, we’ve made remote attendance complimentary and significantly reduced the price of on-site attendance. Golf course owners and operators who want to attend, and industry suppliers interested in sponsoring, can learn more and register at GolfBusinessRevCon.com.
About the NGCOA
The National Golf Course Owners Association (NGCOA) is the leading authority on the business of golf course ownership and management. The association represents and promotes the interests of golf courses as the principal businesses and economic assets of the game of golf. The not-for-profit organization is the only trade association dedicated exclusively to golf course owners and operators. Through advocacy, education and information resources, purchasing programs and networking opportunities, the NGCOA helps golf course owners and operators run more successful businesses. Learn more at ngcoa.org or call 800-933-4262.
Media Contact: Renee Flowers, Director of Marketing and Communications, NGCOA, rflowers@ngcoa.org