As seen in Golf Business September/October 2023 By Michael Williams: In the boom times for golf that were kindled by the Tiger Woods phenomenon, it seemed that everyone wanted to play the game. The demand for golf dovetailed with the housing boom, leading to an explosion...
As seen in Golf Business September/October 2023 By Steve Eubanks, Contributor, Golf Business Rarely can anything be called a universal hit. That is especially true of something in golf with a six-figure price tag and the potential to close down a revenue source for...
As seen in Golf Business September/October 2023 By Steve Eubanks, Contributor, Golf Business Whether it’s ChatGPT writing college term papers or movie buffs debating the plot of the latest “Mission Impossible” film, the subject of artificial intelligence, or AI, has hit...
As seen in Golf Business September/October 2023 By Doug McPherson, Contributor, Golf Business Two letters are changing the way the world works: AI – artificial intelligence. You can think of it as the simulation of human intelligence by machines or software. And AI isn...
As seen in Golf Business September/October 2023 By Scott Kauffman, Contributor, Golf Business Palm Beach County bills itself as “Florida’s Golf Capital.” And the marketing moniker is much deserved considering the southeast Florida county used to be the official...
As seen in Golf Business September/October 2023 By David Gould, Contributor, Golf Business When the St. Joe Company hired Tom Fazio to design Camp Creek Golf Club at the dawn of the new millennium, Fazio’s first private course in the Florida panhandle marked a new era...
By Larry Hirsh, President, Golf Property Analysts Among the most interesting by-products of the COVID pandemic is the positive impact on golf, including the introduction of new players and the increased frequency of play by existing golfers. With that, the economics...
By Ronnie Miles, Senior Director of Advocacy, NGCOA Many parts of our country have dealt with some form of drought in the past, but none like what our Western states are experiencing, especially in the southwest. The Colorado River is the predominant water source for most...
By Terry O’Connell, Contributor, Katz Strategy Do you think you know how to properly sell and execute food-and-beverage for golf outings, tournaments, weddings, banquets and other special events? Are your best practices really optimizing monetization? Could they be enhanced? ...
By Harvey Silverman, Contributor, Golf Business | Silverback Golf Marketing Maybe you’re driving that vintage 1971 Ford Pinto, or perhaps a 1985 Yugo, or another pre-1996 relic. If so, you would not have been tracked going to a golf course and be part of a recent study...