Provided by: Green Lake Golf
As a golf course owner, you face the ongoing challenge of maintaining exceptional course conditions, delivering best-in-class service, and turning every round of golf into a memorable experience that retains loyal patrons and attracts new ones.
But with rising operational costs and increasing regulatory pressures—particularly around water usage—the path to long-term success is more complex than ever.
Enter Green Lake Golf (GLG). We offer an innovative solution that reimagines how golf course land can be leveraged to deliver both enhanced playability and significant financial gain—all while promoting sustainability and community value.
Unlock Hidden Value While Improving Your Course
Imagine repurposing a portion of your existing course into highly desirable, developable land that can be sold to generate capital. At the same time, the golf course is enhanced through thoughtful redesign, reducing irrigated turf and saving thousands in water costs annually.
This win-win-win-win approach:
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Reduces immediate and long-term water usage and costs
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Strengthens your sustainability profile
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Brings your property into compliance with evolving water-use mandates
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Generates substantial, new revenue—while enhancing the quality of your course
GLG provides the strategic expertise to turn this opportunity into reality.
“Most golf course owners understand their land’s current value,” said Jeff Schwinkendorf, Principal and Co-Founder of GLG. “But few know how to unlock its full potential through golf course renovation and land redevelopment—opportunities that can generate both near and long-term financial benefit. Our in-house team is here to help you uncover those hidden possibilities.”
Our Process: A Three-Phase Path to Success
Green Lake Golf has developed a proven, three-phase process designed to unlock your property’s full value—combining golf course enhancement, real estate development, and long-term environmental stewardship.
Phase 1: The Blueprint for Prosperity – Initial Evaluation
Our engagement begins with a Preliminary Assessment—at no cost to you. GLG’s multidisciplinary team evaluates:
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Flexibility of current course layout for redevelopment opportunities
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Zoning and land-use implications
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Real estate development potential
This initial review identifies both opportunities and constraints, allowing us to determine project viability early in the process.
Should the findings prove favorable to move forward, a Formal Evaluation follows to provide a deeper analysis covering:
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Legal, environmental, and financial feasibility
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Further analysis of local real estate market while initiating outreach with interested developers and/or homebuilders
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Conceptual plans for land and golf course redevelopment
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Timeline and projected Return On Investment (ROI)
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Analysis of irrigation system and potential for advancements in efficiencies
“By managing legal, technical, and sustainability components under one roof, we eliminate delays and confusion that often come with fragmented consulting teams.” said Jamie Cook, Principal and Co-Founder of GLG. “Our approach not only protects your bottom line but also shows leadership on sustainability—an increasingly important signal to regulators and your community.”
Phase 2: From Vision to Reality – Pre-Construction & Execution
Once a redevelopment plan is approved, GLG manages all pre-construction and construction activities with precision. We:
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Secure all legal entitlements and approvals (rezoning, permits, etc.)
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Coordinate golf course renovation to minimize disruption
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Continue marketing the developable parcel(s) to investors and developers
As construction progresses, we prepare for monetization: Laying the foundation for a profitable land sale while enhancing your golf course.
Phase 3: Monetization – Realizing Returns
GLG’s involvement doesn’t end at construction. We oversee:
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Ongoing structured marketing and sale of developable parcel(s)
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Execution of the master plan in line with clients’ expectations
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Implementation of water-saving strategies and sustainability goals
With GLG handling the complexities—from legal issues to land sales—you can stay focused on what you do best: providing a premier golf experience.
Reimagine What’s Possible
Partnering with Green Lake Golf means transforming your golf course into a more profitable, sustainable, and forward-thinking asset. We bring the expertise, resources, and vision to help you make the most of every acre.
Contact us today for a no-obligation preliminary assessment and discover how you can unlock the full value of your golf course property.