Andreas Lagercrantz
Strategic Partner | Real Estate, Golf Advisory Team
Hilco Real Estate
Andreas helped create Hilco Real Estate’s Golf Advisory practice in 2020 to further expand upon his extensive business and golf-related expertise both in Europe and US markets.
With a master’s degree in computer science and a bachelor’s in finance, Andreas has worked at financial institutions, banks and insurance companies since 2001. In 2010, following his passion for the game of golf, he started managing his younger brother, Alex Noren, who quickly emerged as a leading player on the European Tour. In the years following, Andreas traveled the world, attended professional tournaments and built a stable of professional players whom he managed - a venture that gradually evolved into IN/GOLF, an influencer destination marketing agency.
Over the last several years, Andreas has assembled the Hilco Golf Advisors platform, network and industry reputation together with Ryan Rafter. Focused on advising and assisting funds, family offices, premier resort owners and hospitality groups, Ryan and Andreas work to ultimately broker relationships and real estate transactions that leverage the sport and the experience directly for its players.