What is PerformanceTrak?
PerformanceTrak is the golf industry’s leading financial benchmarking program. It is a collaborative service of the NGCOA and PGA of America to develop a central database that focuses on golf fee revenues and monthly rounds-played data that support detailed reporting at the local level. The service is available to NGCOA members and non-members, as well as PGA Professionals.
How does the new PerformanceTrak differ from the previous version?
By blending programs previously administered by the NGCOA and PGA of America, the service has been streamlined to offer enhanced reporting capability and has the potential to provide significantly larger sample sizes. There will now be one data input page for both PGA and NGCOA members. Otherwise, participants will notice only minor changes to the data entry/reporting processes.
Will there continue to be Competitive Golf Marketplace reports?
Yes. Competitive Golf Marketplace Reports will continue to be available to help participants compare their performance to facilities in their same rate set and within their own geographic market. These reports, which could expand significantly as more participants come into the program, will incorporate the same market breakdowns and rate sets that were previously available.
How much does it cost to participate in PerformanceTrak?
NGCOA members can participate in PerformanceTrak free-of-charge as a member benefit. In the past, the program cost $100 per year, following a complimentary 6-month trial period.
Is the information I enter confidential?
The NGCOA’s commitment to keeping your data confidential continues. Data may be entered and accessed only by you, the highest-ranking PGA Professional at your facility (if you employ one and choose to authorize their access) and trusted NGCOA/PGA program administrators. The program also allows owners the option of assigning any staff member as their proxy to enter their monthly figures. Your data is shared with no one and cannot be used by the NGCOA or PGA of America for purposes other than PerformanceTrak.
How do I sign up to become a participant?
To participate in the improved PerformanceTrak, members simply grant permission to program administrators to transfer data from the previous system to the NGCOA/PGA of America program. Click here to view and agree to the Terms of Use. Click here to view and agree to the Terms of Use (this step must be completed by December 31st in order to access all 2009 data without interruption; participants choosing to opt-in after this date should allow 6-8 weeks for transfer of and access to historical figures). We will confirm with you when the migration of your data is complete.
Who do I contact for more information?
For questions or more information email us or call 800-933-4262, ext 222.
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